Need to Share Access? Here’s How to Add a Manager in Google My Business3 min read

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Managing your Google My Business (GMB) profile is crucial for local SEO. However, what if you need to share access with a team member or marketing agency? Instead of sharing your login credentials, Google allows you to add a manager to your profile, ensuring secure and efficient collaboration.

In this guide, we will walk you through how to add a manager to Google My Business step by step. By the end, you’ll know exactly how to delegate access while keeping full control over your business listing.

Steps to Add a Manager to Google My Business

Adding a new manager to your Google My Business (GMB) profile is a simple process. To make it easier, follow these steps carefully.

1. Sign in to Google My Business

First, go to Google My Business and sign in with your Google account.

  • If you manage multiple locations, select the business profile you want to modify.

2. Navigate to the “Managers” Section

Next, click on the “Menu” (☰) on the left sidebar.

  • From there, select “Business Profile settings” and then click on “Managers” to access user roles.

3. Invite a New Manager

Now, click on “Add” or “Invite new users.”

  • Enter the email address of the person you want to add.
  • After that, choose the appropriate role (Manager or Site Manager).

4. Assign the Right Role

At this point, you need to select the correct role for the new user. Here’s a breakdown:

  • Primary Owner – Has full control (cannot be removed).
  • Owner – Can edit business details, manage users, and delete listings.
  • Manager – Can update business info, respond to reviews, and manage posts.
  • Site Manager – Has limited access to posting updates and responding to reviews.

Choosing the right role is important because it determines what actions the new user can perform.

5. Confirm the Invitation

Finally, click “Invite.” The new manager will receive an email with a request to accept the invitation.

  • Once accepted, they can start managing the listing immediately.

That’s it! By following these steps, you can delegate tasks securely while maintaining ownership of your business profile.

Why Should You Add a Manager to Google My Business?

Now that you know how to add a manager, you might be wondering why it’s necessary. Here are some key benefits:

1. Delegate Tasks Without Sharing Login Credentials

Instead of sharing sensitive login details, you can safely assign access while keeping control of the account. This makes it much easier to manage without security risks.

2. Improve Business Profile Management

With a manager in place, you can ensure that your Google My Business profile stays updated. Regular updates help improve customer trust and search visibility.

3. Enhance Local SEO Performance

A well-managed GMB profile boosts local rankings, increases visibility in Google Maps, and drives more traffic to your business. Therefore, assigning a manager can have a direct impact on your SEO results.

Final Thoughts: Should You Add a Manager to Your Google My Business Profile?

If you’re looking to improve your local SEO and efficiently manage your business profile, adding a manager to Google My Business is a smart move.

By delegating responsibilities, your business can stay active, updated, and competitive in local search results. So, take a few minutes today to add a manager and optimize your Google My Business listing for better performance!

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