The digital marketing industry is constantly changing for SEO Resellers and has become more competitive. There are many things that can go wrong with the process, such as not meeting Google’s quality guidelines. As an SEO Reseller, you should use these 4 market research tools to help you grow your business and your clients’ businesses.
Introduction: Why is market research vital to a business?
Market research is an important step in managing a business. It can help you to know your potential customers, find out what they need, and how they’re going to use your product or service. It also helps you to avoid making mistakes that may cost time and money in the future.
It is vital for a business because it provides the company with information about their customers, competitors, and the market. It includes things like surveys, interviews, focus groups or customer feedback. It can be conducted by a company themselves or through an outside agency.
5 free market research tools for an SEO reseller
1. Google Trends
Google Trends is a tool that allows you to track and explore search activity over time and geography. You can use it to compare search volumes, monitor market trends, look at how content affects specific searches, or see how the public responds to crises. It’s easy to identify which topic to focus on at the moment, which will help increase traffic volume.
2. Facebook Page Insights
Facebook Page Insights is a free, powerful way to get insights into your audience, post performance, and the health of your pages. You can use the tool to see who likes your page and why, which posts get the most engagement, what types of posts work best for you and more.
3. Think With Google
Think with Google is a free-to-use resource library of facts and figures based on Google’s own data and other research that can supercharge your marketing efforts.
The Think with Google resource library provides marketing professionals and seo resellers with statistics, data and research on topics such as conversion rates, the adwords keyword planner and more. This tool will help you keep up with the latest marketing trends, consumer behavior and insights.
4. LivingFacts
LivingFacts is part of the Pew Research Center that provides viewers with a free overview of what it means to live in the United States today. The website is bursting with entertaining, informative, and interactive research that is designed to inform and enlighten readers. With its vast array of resources, it will help SEO resellers understand the opinions of the general US audience.
5. U.S. Census Bureau
Last year, the U.S. Census Bureau launched a new online data tool for researchers to explore census data for free and in detail. The site offers interactive visualizations that makes exploring information easier, enabling access to valuable information that business owners can use to learn more about their target market and discover new potential audiences.
Conclusion and takeaways from market research tools
Market research is a way to find out what your target audience is thinking, providing you with the insights you need to make informed decisions. If you want to continue growing your SEO reseller business, consider using these free market research tools and have a transformative effect on your business and your clients’ businesses.