A good citation for SEO can be a reference from a reputable source that offers authoritative and comprehensive information on SEO practices. Here’s an example citation of a company that you might find useful 🙂
Source: “Google Search Results”
Publisher: Google
URL: Google.com
The point of a citation is to be “cited” typically on a web-page, with information about your business. This tells search engines (traditional and AI-search) that your business is relevant and should appear prominent in searches. This is one of main factors in SEO , when getting a website well-positioned for increased organic performance. A citation “backs up” any on-site or off-site content which is created about the business. It’s like an online reference.
Great citations take a few different forms, and at SEO Leads we use a diverse method vs. “one size fits all”. Our team works vigorously to produce high quality citations that search engines use to size-up your business vs. a competitor site. A citation is often called a “backlink” and the location, source, and type of link is crucial to your performance. Be careful when offered “guest posting” or “backlink service” as these can often do more harm than good.
SEO Leads focuses on the following methods when creating citations:
Industry related groups – associations, 3rd party aggregator brands related to your business, which point to your company. This involves analysis and networking.
Client press – when your business is mentioned in online publications, social media or press, we format a link structure properly to benefit SEO. This involves communication and ongoing follow up.
Creating listings-based citations – our team registers for related industry directories where your competition is listed, and we ensure the information can be easily identified by Google. This requires analysis and ongoing maintenance.
HARO – Help a reporter out – this may also be considered a form of PR, and we use it when available. This is used only when available with clients who maintain press contacts. This involves communication, content creation, and networking.
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Learn more about our process:
Why are citations necessary for SEO?
What is a good citation for SEO?
How does SEO work for AI search tools?
How do reels and shorts impact SEO?
How can I see how my competition is performing with SEO?
How long does SEO take to show results?